The partners of Healthy Life with AIRC
AIRC & GIT – Together for a Summer of Prevention and Wellbeing
Fondazione AIRC and GIT – Grado Impianti Turistici – are renewing their partnership for the second year, launching a special fundraising and awareness campaign dedicated to the visitors of Grado’s beaches in Friuli Venezia Giulia.
This collaboration has a dual goal: to support cancer research and to raise public awareness by promoting healthy lifestyle choices and the importance of prevention—especially during the summer months.
A dedicated section of GIT’s beaches will be reserved for AIRC: the Spiaggia Rosa (Pink Beach). This unique area, featuring 100 umbrellas, offers guests the chance to enjoy their holiday while supporting cancer research.
Throughout the 2025 beach season, GIT will donate 8% of the net proceeds (excluding VAT) from the Spiaggia Rosa to AIRC.
This initiative represents a valuable opportunity to engage with the public on three key themes: prevention, healthy living, and proper nutrition.
Informational spaces across the beaches will offer engaging and entertaining messages, reminding everyone just how important it is to protect themselves from the sun—ensuring a safe and healthy holiday experience.
